Design a site like this with
Get started

27 Apps That Will Pay You Today

Photo by Mateusz Dach on

By Brian Amtallah

Apart from gaining valuable skills, these apps will help you earn some bucks by conducting simple tasks on your phone. Below are some of the apps that will help you earn money conducting surveys, calls and many more tasks.

  1. Swagbucks App.
  2. Swagbucks TV.
  3. Inbox Dollars.
  4. Toluna.
  6. Survey.
  7. Acorn Hunt.
  8. Quick Thoughts.
  9. Surveys On The Go.
  10. Survey Mini.
  11. Perk.
  12. Trender.
  13. AppMoney.
  14. BigTime.
  15. Minefield Online.
  16. Ibota.
  17. SmartPanel.
  18. CheckPoint.
  19. SlideJoy.
  20. IconZoomer.
  21. App Trailers.
  22. Candy Cash Click.
  23. InstaMoney.
  24. Make Real Money.
  25. Rewards Plus.
  26. Daily Gifts.
  27. Loot.


21 Ways To Market Your Blog and Online Store

Photo by Kaboompics .com on

By Brian Amtallah

Digital marketing can be great way for entrepreneurs and online business enthusiasts to not only increase traffic to their websites and blogs but to also increase lead generation. These can lead to more conversions leading to an increase in customer base making the business thrive and increase it’s profit margin. Below are tested ways you can market your blog and online store.

  1. Menu blog.
  2. The blog itself.
  3. Blog post.
  4. Facebook groups.
  5. Instagram story.
  6. Newsletter.
  7. Pinterest.
  8. Twitter.
  9. Email and blog signature.
  10. Popups and slide-ins.
  11. Friends and family.
  12. Blog welcome series.
  13. Freebies and giveaways.
  14. Courses and eBooks.
  15. Emails.
  16. Podcast.
  17. Blogger outreach.
  18. Guest post.
  19. Thank you page.
  20. Facebook post.
  21. Instagram post.

Empowering African Entrepreneurs

10 Social Media Design Tips To Skyrocket Your Traffic

Photo by Tracy Le Blanc on

By Brian Amtallah

Social media marketing is one of the important pillars to accelerate a brands marketing strategy while increasing the specific brands traffic. Below are ten tested social media design tips to skyrocket your traffic.

  1. Determine the most important thing to convey in your post.
  2. Stick to 1-2 fonts that are easy to read.
  3. Choose 4-5 Brand colors and use them consistently.
  4. Create guidelines for images you will use.
  5. Use white space to separate elements.
  6. Use images that match your topic and brand.
  7. Make sure text is easy to read over photos.
  8. Get and take honest facts and critiques.
  9. Check analytics to see what’s working.
  10. Create branded templates to save time.

Rating: 3 out of 5.

Empowering African Entrepreneur

6 Content Marketing Tips To Increase Conversion

Photo by Lukas on

By Brian Amtallah

Content marketing can be a great tool for content marketers and digital marketers to increase their lead generation while increasing prospects engagement. Below are six content marketing tips to increase your conversions.

  1. Know Your Industry

Use content research tools like BuzzSumo to create better, more engaging content. Users can input certain search criteria, analyze content and find out what is trending in your area.

2. Identify Target Audience and Their Needs

Before writing anything you need to know who you’re writing to. Using buyer persona is an ideal way to identify your ideal customers, their needs, problems and challenges. The best way to write copy for your customers is to think about them.

3. Keep Content Short, Simple and Powerful

When it comes to content marketing, quality always outweighs quantity. Offer something valuable and let the audience engage while making it easy for them to share your content. Keep content short but with a strong message and call to action.

4. Use Virtual Design and Graphics For Added Impact.

Creating attractive virtual content for your audience will increase customer engagement while increasing conversion rate. Use pictures, photographs and videos of your staff, products and services and a strong call to action.

5. Connect With Your Audience and Build Relationships.

The main aim of content marketing is to educate the customer and make them stay with you and ultimately making a purchase, don’t treat all customers as one entity. Personalize your message and speak to them as an individual.

6. Product Review and Customer Testimonials.

Its a known fact that positive reviews on a website can dramatically increase your conversions. While reviews aren’t always available, the next logical step is obtain testimonials from satisfied customers.

Rating: 4 out of 5.

Empowering African Entrepreneurs

Why Your Brand Needs To Invest In Social Media

Brian Amtallah

Infographic by

9 Questions To Ask Before Sending Your Cover Letter

Famous Gentleman Don Quixote of La Mancha

In a village of La Mancha, the name of which I have no desire to call to mind, there lived not long since one of those gentlemen that keep a lance in the lance-rack, an old buckler, a lean hack, and a greyhound for coursing. An olla of rather more beef than mutton, a salad on most nights, scraps on Saturdays, lentils on Fridays, and a pigeon or so extra on Sundays, made away with three-quarters of his income.

The rest of it went in a doublet of fine cloth and velvet breeches and shoes to match for holidays, while on week-days he made a brave figure in his best homespun. He had in his house a housekeeper past forty, a niece under twenty, and a lad for the field and market-place, who used to saddle the hack as well as handle the bill-hook. The age of this gentleman of ours was bordering on fifty; he was of a hardy habit, spare, gaunt-featured, a very early riser and a great sportsman.

Get Free Startup eBook Delivered To Your Inbox.

7 SEO Tips For Web Design Professionals

Apart from making the website searchable and faster load time, Site Engine Optimization can help the website to be easily navigable and minimize popups. Below is a checklist for optimization.

  1. Optimize pictures for faster load time.
  2. Do internal linking to keep users engaged on the website.
  3. Label and caption images for search engine and users.
  4. Use meta tags and description to make the website searchable.
  5. Keep the layout simple and easy to navigate for web spiders.
  6. Minimize popups, web frames, queries and scripts.
  7. Never put advertisements above the fold.

Get in touch

Have something you want me to discuss on the blog?

Use the hashtag #TheKenyaPreneur on Twitter or send a message from the contact form.

8 Steps To An Engaged Team

Many leaders aim to build an engaged team. Employee engagement is front and center of mind for most managers.

These 8 Steps should give you a good start to building an engaged team.

  1. Engagement Is An Ethos

Engaging your team doesn’t need to be about the ‘big gesture’. Engage your employees through the simple things – feedback, leadership, respect, trust and fairness. Doing these things right consistently will go a long way towards creating engaged team

2. Trust And Respect Starts With You

You must be strong and mature enough to give out trust and respect. Let your employees understand what being trusted and respected feels like. It is valuable in the workplace. Give it up front and let them understand its value. They will want to keep it.

3. Build From The Bottom Up

A bottom up approach to building engagements is best. People are different and unique. Connect with your employees individuals and enable them to find their identity within work and to become the best employee that he/she can be.

4. ‘Mastery’ , Not Competition

Empower your employees to learn to love what they do by mastering their work and contribution to the best of their ability rather than bring in competition with others. Motivate through mastery, personal in work, achievement and self-fulfillment.

5. Enjoy Work For What It Is

Through mastery employees can learn to love what it offers them personally. Help your employees understand why they chose to work with your company and why they chose to stay. Empower them with a sense of ownership and contribution to success.